Connecting with fellow spa professionals on social media in advance of the 2023 ISPA Conference is a great way to get the most out of your Conference experience . Establishing connections with other attendees before the event will enable you to build relationships , network and gain personal insights into the spa industry . Here are a few reasons why connecting with fellow spa professionals on social media is an important part of preparing for the ISPA Conference .

Need help finding ISPA members on social media ? Access the ISPA Member Directory at experienceispa . com or simply browse through ISPA ’ s “ following ” list on Instagram .

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Expand Your Professional Network Social media is a helpful tool for building professional relationships and expanding your network . By connecting with other spa professionals on platforms like LinkedIn , Twitter and Instagram , you can start a conversation and get to know others in the industry before arriving on site . This can be especially useful if you ’ re looking to connect with other attendees who have similar interests or career goals . ( Check out “ Building Your Spa ’ s Brand on LinkedIn ” on page 34 for more tips on networking on the largest business connection platform .)

Gain Insights into the Spa Industry Following other spa professionals on social media is a great way to stay up to date on the latest trends and developments in the spa industry . By reading industry news , articles and blog posts , you can gain valuable insights into the latest best practices , emerging technologies and business strategies that are shaping the future of the spa industry .

Discover Opportunities for Collaboration Connecting with other spa professionals on social media can also help you discover new opportunities for collaboration . You may come across someone who is looking to partner on a new project or someone who has expertise in a particular area that could be beneficial for your business . By establishing connections with other attendees in advance of the ISPA Conference , you can increase your chances of finding valuable collaboration opportunities .

l Stay Connected After the Conference Once you ’ ve had a great Conference experience and you return home to apply the lessons you ’ ve learned , social media will be a tremendous tool for staying connected with industry peers after the event . By following each other on social media , you can continue to exchange ideas , share industry news and build on the relationships you established at the Conference with colleagues and peers who may be based in other parts of the world .

By building relationships , gaining insights and discovering opportunities for collaboration on social media , you can expand your professional network and increase your chances of success in the spa industry . If you ’ re attending the ISPA Conference next month , there is no time like the present to connect with other attendees on social media and get ready to take your career to the next level . n

12 PULSE ⁿ APRIL 2023