Pulse August 2015 | Page 38

2015 ISPA CONFERENCE & EXPO Vegas. Tap your team’s assistance to help guide you through the process and sift through your current retail offerings in order to determine which categories in your retail area need an update. Planning your category needs and budget in advance also gives you an opportunity to evaluate current vendor’s performance and level of support to your spa, allowing you to make an informed business decision while at the ISPA Conference & Expo. SCHEDULE THIS Be an early bird and book appointments with potential business partners. At the ISPA Conference & Expo, time is a pre- cious commodity, so gain a competitive advantage by setting up meetings in advance. Plus, don’t forget to book your Relaxation Area appointments at attendISPA.com so you can have your full schedule set before you even leave home. Things can get chaotic on-site, so it’s always a good idea to get your time for treatments reserved! CREATE THIS Awaken the Martha Stewart in you and get crafty with a “Contact Me” document. Include photos of individuals you need to connect with at ISPA Conference to help you put a face to the name, stay organized and maximize OCT. 19-21 THE ULTIMATE PLANNIN G GUIDE your networking time with potential clients. Don’t just include the basic information, do some research to get a better idea of how to make a more personal connection. One smart tip: Leverage the power of LinkedIn! BROWSE THIS Identify in advance booths you plan to stop by on the Expo floor. Go to attendISPA.com/exhibitors to search this year’s exhibitors, preview the Expo floor and set up a personalized agenda through “My ISPA Planner.” A new offering this year, the online planner allows you to conveniently save details of (CONTINUED ON PAGE 38)