Harmsworth’s
4 Tips for
Entrepreneurial
Success
1. Always be aware of and appreciate
other cultures. I’ve had the opportunity
to work with people all over the world,
which has helped me understand
cultures and human nature in a unique
way.
ESPA Life Corinthia London
attractively packaged and had nothing to say to men, who were
30 percent of the clientele at spas.”
So, she began creating formulas in 1989 that would bring
together traditional holistic treatments and the world of luxury
beauty, which led to the creation of ESPA in 1993 and the
extensive and continued development of ESPA’s luxury product
line.
“When I look back when I started ESPA, we were doing the
things that are trending now—25 years ago,” Harmsworth
notes. That forward-thinking approach combined with her
passion and vision helped shape the spa industry into what it
is today, which is why she is such a fitting recipient for the
2017 ISPA Visionary Award.
“The joy of the ISPA Visionary Award is that it is recog-
nition by my peers, which is hugely important to me. This is
the culmination of an entire life’s work in an industry that I love
and am continually passionate about.”
As Harmsworth reflects on a lifetime of work in the industry,
she can’t help but look to and be excited about what the future
holds. “The spa industry is at an exciting crossroads. Spa is
now mainstream so customer expectations are high, which will
make the next era more challenging, but in a good way.” n
2. Always remember that it’s about your
people. I would never be where I am
today if I didn’t hire the best people in
the industry and then let them do their
jobs.
3. You have to plan, but don’t think too
far ahead. You have to be versatile
enough to change with the times. You
haven’t a clue what’s coming around
the corner, but that’s life!
4. Make the most of every opportunity. I
didn’t plan a whole lot, but when
opportunities came around, I jumped
at them, which is what led me to
where I am today.
2017 ISPA
CONFERENCE & EXPO
Join us in presenting Sue Harmsworth with
the 2017 ISPA Visionary Award.
GENERAL SESSION H TUESDAY, OCT. 17
9:30 a.m.
August 2017
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PULSE
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