CHRISTINA TOSI IS A VISIONARY in the culinary world , blending playful creativity with disciplined precision to redefine desserts . As the founder of Milk Bar , she turned whimsical ideas — like cereal milk and compost cookies — into iconic treats . Beyond growing Milk Bar into a national brand , Tosi has become a cultural force with her MasterChef appearances and dedication to making the kitchen approachable and fun . A passionate mentor , she champions aspiring bakers and advocates for women in the culinary field , inspiring the next generation to dream big and bake boldly .

WILL GUIDARA IS A HOSPITALITY VISIONARY who sees welcoming others as an art form . As the former co-owner of Eleven Madison Park , he championed a “ hospitality-first ” philosophy that earned the restaurant the title of Best in the World . Beyond the dining room , Guidara consults , speaks and inspires across industries , elevating the conversation about guest experience . He ’ s the host of The Welcome Conference , a co-producer of FX ’ s The Bear , and a Wall Street Journal Innovator Award recipient . Passionate about mentorship , Guidara empowers the next generation of hospitality professionals to surprise , delight and redefine the art of service .

THEIR BOOKS

While best known for building businesses with a unique philosophical focus on altruistic corporate culture , both Christina Tosi and Will Guidara are also celebrated authors . The power couple showcases how their work , whether in hospitality or the kitchen , can transform everyday experiences into something extraordinary .

Hospitality First

Guidara ’ s Unreasonable Hospitality has quickly become a must-read for anyone passionate about leadership , service and transforming ordinary moments into extraordinary experiences . This New York Times bestseller draws on Guidara ’ s celebrated career , particularly his tenure at Eleven Madison Park , where he helped the restaurant rise to the title of “ World ’ s Best .” Guidara explores how businesses across industries — not just restaurants — can adopt a hospitality mindset to surprise , delight and deeply connect with their customers .

Packed with inspiring anecdotes , such as arranging a sledding trip for guests who had never seen snow or transforming dining rooms into imaginative worlds , the book blends practical advice with heartwarming stories . In Unreasonable Hospitality , Guidara emphasizes the universal desire to feel cared for , making it a powerful read for anyone aiming to create more meaningful interactions in their work and personal life .

A Sweet Outlook

Tosi shares her boundless enthusiasm for baking and life through a collection of culinary books . Her newest release , Bake Club : 101 Must-Have Moves for

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