ISPA FOUNDATION FOCUS
ISPA FOUNDATION FOCUS
The Power of Community Fuels Spa Industry Growth
THE STRENGTH OF THE SPA INDUSTRY is our community . Together , we accomplish what no individual could achieve alone . This is especially true when it comes to the annual research ISPA produces . Conducting these studies , developed with the expertise of firms like PwC , requires a dedicated commitment to academically rigorous data collection , followed by countless hours of analysis and thoughtful interpretation . When shared across our network , the resulting information provides us all with the insights needed to drive innovation and elevate our businesses .
This collective effort is the foundation of why we ’ re all here . It ’ s why we find value in our Association — it lifts us all to achieve results far beyond the reach of any one of us .
Here is where you come in
This essential research depends on something simple : participation . Contributing to and bidding in the annual ISPA Foundation Auction fundraiser ensures the necessary resources are available for this work . Your donations and your bids in the auction fuel this effort .
The best part ? Your contributions come with the thrill of competition ( usually friendly ) and the chance to win prizes ( always incredible ) donated by member spas and resource partners .
It ’ s clear you are a champion of progress and that you strive to be the best — your membership proves it . Now , let ’ s come together , donate what we can and bid with energy . When we come together , we can achieve the greatest gift of all : knowledge . Knowledge accelerates our understanding of our businesses ’ true potential . It enhances the opportunities we provide to our teams . And it magnifies the positive impact we have on the lives of our customers and spa guests . Together , we ’ re not just funding research . We ’ re changing the world .
Please do your part . Participate in the auction . Be part of the movement that propels our industry forward . United , we can achieve extraordinary things .
Donate an item or experience to the 2025 ISPA Foundation Auction .
“ Collective action transforms knowledge into shared power , elevating us all ”
— Todd Shaw , ISPA Foundation Chair
ISPA FOUNDATION BOARD OF DIRECTORS
CHAIR Todd Shaw Fountain Life
VICE CHAIR Ella Kent The Spa at Sea Island
Kelleye Martin ISPA Chair Trellis Spa , The Houstonian Hotel , Club & Spa
Jennifer Holzworth ISPA Vice Chair Montage International
Lynne McNees International SPA Association
HONORARY FOUNDATION BOARD MEMBER Deborah Szekely Rancho La Puerta
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