“ Spa leaders may be facing issues with high turnover , communication behaviors , conflict resolution issues and time management that are rooted in generational norms and expectations .”
generation and their “ origin story .” l Differentiate between commonly held traditionalist perspectives and that of incoming generations . l Articulate feedback for employees and co-workers of other generations that maximizes acceptance and change . l Choose more effective mediums to communicate with co-workers in every generation to increase productivity .
Pulse : ISPA attendees like to plan ahead for which education sessions they will attend . Who is your target audience ? KS : If you have been in the spa industry for decades or if you just completed cosmetology school , you would benefit from information in my presentation . All companies and industries deal with similar generational issues ; the more we can understand our teammates and the clients , the better everyone ’ s experience will be . My presentation will have you laughing while you learn and has many opportunities for you to interact . A handout will be available after the presentation to remind you of key charts , facts and suggestions for how you can better bridge gaps between every generation at your spa .
Pulse : What are some common challenges that spa leaders may face in managing their businesses , and how would you suggest they address or overcome these challenges ? KS : Regardless of industry , confusion around generationbased behaviors exists . I ’ ve worked with everyone from aerospace engineers to solid waste workers , and frustrations with one another persist across the country . Spa leaders may be facing issues with high turnover , communication behaviors , conflict resolution issues and time management that are rooted in generational norms and expectations . My presentation will help you understand the why behind generational differences and help build team understanding . n
“ Spa leaders may be facing issues with high turnover , communication behaviors , conflict resolution issues and time management that are rooted in generational norms and expectations .”
FAST FACTS : Kristin Scroggin
Favorite spa treatment ? I am a HUGE fan of hydrafacials . Something fun you ’ ll do in Phoenix ? I will take a nap every chance I get ! Best self-care tip ? Learn what deserves your time because of your talent and what you should just delegate to someone who is better or more efficient than you . You ’ ll burn out quickly otherwise . Lifelong dream you ’ re pursuing ? I want to visit every continent and MOST of the countries in in the world before I die . I ’ m well on my way ! Favorite quote for your career or life journey ? “ Do all the good you can , by all the means you can , in all the ways you can , in all the places you can , at all the times you can , to all the people you can , as long as ever you can .” — John Wesley Favorite hobby outside of spa ? I love to read and travel , but what I love MOST is to sleep !
“ You will not only clearly recognize yourself in this presentation , you will also see your managers , employees , clients and even family .”
JANUARY / FEBRUARY 2024 n PULSE 23