Pulse July 2015 | Page 66

gLOVE Treat gLOVE Treat glovetreat.com | 1.800.414.7115 Click here for more. WHAT MAKES THIS PRODUCT A BEAUTY-CARE ESSENTIAL? gLOVE Treat is the first paraffin wax treatment of its kind. Created by the awardwinning salon owner Deanna Montrose who grew tired of the four-hour melting period of a paraffin wax and the mess that goes along with paraffin treatments, she decided that there had to be a better way—and gLOVE Treat was born. gLOVE Treat heats in the microwave or hot towel cabinet in two minutes. It is a salon service product to treat your customers without the mess and a retail product for your clients to take home. This makes it a stronger revenue model for salon and spa owners. Strongly enhanced with virgin coconut oil, gLOVE Treat is the perfect way to smoothen and rejuvenate dry skin. HydroPeptide Soothing Balm: Anti-aging Recovery Therapy hydropeptide.com | 1.800.932.9873 Click here for more. WHAT MAKES THIS PRODUCT A BEAUTY-CARE ESSENTIAL? HydroPeptide’s new Soothing Balm: Anti-aging Recovery Therapy is a facial oil that features a built-in anti-aging treatment that balances even the driest and oiliest skin types while boosting elasticity and firmness. Five essential oils—coconut, olive, avocado, soy bean and sunflower—immediately improve the skin’s barrier function. A proprietary micro-circulating and antioxidant peptide complex works to reduce wrinkling and loss of firmness by improving circulation and oxygen supply to the skin, inhibiting collagen degradation and neutralizing free radical activity. The Soothing Balm can also be used as a petroleum-free alternative for expediting recovery after resurfacing procedures. Jindilli Hydra~Opulence Lotion jindilli.com | 1.855.463.4554 Click here for more. WHAT MAKES THIS PRODUCT A BEAUTY-CARE ESSENTIAL? Jindilli’s Hydra~Opulence brings brightness and vitality to dry and dull skin, making it healthier and softer. Skin stays hydrated, thanks to an abundance of pure macadamia oil sourced from Jindilli’s family farms in Australia. The antiinflammatory effect of macadamia oil attends to itchy skin, dramatically improving its appearance as it soothes and heals. Macadamia oil is one of the closest botanical oils to human sebaceous oil. The skin “recognizes” it and readily absorbs the oil so that it does not feel sticky or greasy. Hydra~Opulence is replenishing and rejuvenating, definitely a beauty-care essential. When shopping for beauty-care products, what do consumers want? Click on images to read more insights from this issue’s supplement advertisers. 64 • Special Pulse Advertising Supplement