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GEARS OF
BY MAE
MAÑACAPJOHNSON
INNOVATION
our business, like a well-oiled machine, needs to have the right gears to
help it operate efficiently. Every gear, whether that’s retail, marketing,
branding or customer service, should fit perfectly into each component
of your business. Unfortunately, when left unmaintained, these gears
Y
are also at risk of becoming unreliable and rusty.
Education and networking are two ways to ensure your business operates at
optimum level. Both are offered at the 2016 ISPA Conference & Expo, which gives
you vast opportunities to expand your business knowledge as well as connect with
potential business partners, industry peers and leading mentors so you can
continue to innovate your way to success.
innovate
AT THE 2016 ISPA CONFERENCE & EXPO
40
PULSE
■
July 2016