MEMBER NEWS
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New Partnerships
1 . Omni Bedford Springs Resort and Spa in Bedford Springs , Pennsylvania , has partnered with ISPA Innovate Award-winning Saltability to offer a Himalayan Salt Stone Massage on its Springs Eternal Spa treatment menu . Additionally , Omni Bedford Springs will have 15 massage therapists complete Saltability ’ s National Certification Board for Therapeutic Massage and Bodywork ( NCBTMB ) -approved certification and continuing education program .“ Partnerships like this one make an impact on so many levels ,” said Saltability founder Ann Brown .“ Omni ’ s spa management really wanted to give back to their therapists through the opportunity to gain required continuing education credit hours , but they also knew that the certification for this new modality ensured their guests receive the best experience possible .” According to Stephanie Cardwell , spa director at Omni ’ s Springs Eternal Spa , Saltability ’ s Himalayan Salt Stone Massage mutually benefits both practitioners and guests and supports the spa ’ s intentional offering of natural , healing experiences .“ When I was researching modalities to enhance our current Springs Eternal Spa therapeutic treatments , Himalayan Salt Stone Massage undoubtedly captured my interest ,” Cardwell said .“ Continuing education is incredibly important to me , as it not only enhances our guest ’ s experiences but also complements the modalities already developed by our exceptional team of service providers . The addition of Himalayan Salt Stone Massage will allow us to exceed guest expectations with a progressive menu of offerings — and offer a new service that aids in calming the foundational nervous system while promoting rest and relaxation .”
2 . FarmHouse Fresh is among a lineup of over 20 brands in partnership with a new concept store named goodMRKT , founded by Vera Bradley . goodMRKT supports businesses that sell products that in some way give back or do good in the world . From sustainability to human rights support , these companies are excited to be a part of a community that makes an impact .
3 . Accor Hotels has launched a new campaign encouraging vacation planning with How I Met Your Mother star and popular personality Neil Patrick Harris . n
52 PULSE ■ JULY 2021