TAMARA JARRETT , JENNIFER L . HAACK , MELISSA LONGINO AND DR . MARY WISNOM
KNOWLEDGE Builder SESSION
TAMARA JARRETT , JENNIFER L . HAACK , MELISSA LONGINO AND DR . MARY WISNOM
The Next Generation : Creating Stategic Internshipsand Partnerships with Educational Institutions
THE ISPA COLLABORATIVE ON HIGHER EDUCATION ( COHE ) is an initiative ISPA created to help bridge the gap between higher education and the resources and knowledge among ISPA members . Several paths already exist in higher education for individuals who wish to pursue a professional career in the spa industry , and opportunities continue to expand . CoHE ’ s mission is to educate and help connect those institutions with ISPA ’ s membership base of spa industry leaders .
Partnerships , rather than sponsorships , are an integral part of the higher education initiative . ( It is important to note the difference between partnerships and sponsorships : A partnership is where both parties have something to give and something they wish to receive . A sponsorship is when one party receives money or other resources for a particular event or program .) When creating partnerships with higher education institutions , it ’ s important to remember the following :
EDITOR ’ S NOTE : Alexandra Harper , director of education at ISPA , sat in on the panel ’ s presentation and chose the above highlight to share .
Collaborative on Higher Education ( CoHE ) Members
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What do you need ? Is it something the other party can offer ? What do you have to offer ? Is it something the other party needs ? l What is your timeline ? l How is the partnership going to be sustained ? The search for potential partnerships is an important focus of CoHE , including panelists Tamara Jarrett , Melissa Longino and Dr . Mary Wisnom , as well as others in the spa industry concerned with developing a pipeline of talent , including fellow panelist Jennifer L . Haack of the Aveda Institute .
Candidates for partnership include degree programs such as business , spa management , tourism and health promotion , as well as student life programs , including wellness , recreation , health promotion and massage . n
Partnerships are an integral part of the higher education initiative . The search for potential partnerships is an important focus for spa industry leaders concerned with developing a pipeline of talent .
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TAMARA JARRETT Project Developer
& Lead President and Co-Founder , CORE Unlimited
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DR . JENNIFER
AARONS Teaching Specialist in Hospitality , Tourism & Event Management , Stockton University
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DAVE FROCK Executive Director Campus Recreation , Clemson University |
AARON HOBSON Director , Recreation & Well-Being , U . of Wisconsin Madison |
MELISSA LONGINO Assistant Vice-President for Health and Well-Being , University of Dayton |
DR . MARY WISNOM Associate Professor , Cedar Fair Resort & Attraction Management , Bowling Green State University |
JULY 2023 n PULSE 31