“ Technology has brought us many great advances, but the expectations for instant communication and the increasing pace of change in the world can have a negative impact on our wellbeing.”
Why Your Guests Should Unplug The same survey by the APA found that almost two-thirds of Americans( 65 percent) somewhat or strongly agree that periodically“ unplugging” or taking a“ digital detox” is important for their mental health. Spa customers are already at an advantage because they are aware that the spa helps them unwind from the stress of their daily lives. They are already searching for an oasis, so it’ s the spa’ s responsibility to give it to them.
“ You might say that old adage that‘ silence is golden’ takes on a special spa meaning here at Sundara,” says Chris Scheel, general manager at Sundara Inn & Spa in Wisconsin Dells, Wisconsin.“ Guests find that, when the distractions of the real world are set aside, they can focus in earnest on their own wellness and the health of their relationships. Some use it as quality time to heal from a loss, others embrace it as a way to come to a major life decision. Each guest benefits from it in their own unique way.”
Barry Shingle, director of guest relations and programming at Rancho La Puerta in Tecate, Mexico, agrees by adding,“ Happiness is found in the present moment. It is almost impossible to be present when digitally connected. By being quiet and with yourself you can discover who you are, otherwise we are just reacting to distractions and what’ s on the outside.”
Unplugging Anxieties You know that AMA report? Interestingly, even though the report found that 65 percent agree that a periodic digital detox will benefit them, only 28 percent of those who say this actually report doing so.
It can be scary to put away our connection to the world. People have become addicted to the buzz of their phones. They’ re afraid if they miss a text or email or fail to like a post on Facebook, their world will fall apart. Even though we know this to be untrue, our anxieties feel differently, which can make forced unplugging feel like torture.
“ It is difficult for our guests to digitally disconnect,” notes Shingle.“ In theory, most of them think it is a good idea, but technology addiction is powerful.”
If guests are getting anxious and more stressed from being away from their devices, the relaxing treatments they’ ve come to the spa for will be ineffective. You don’ t want your guests to
“ Technology has brought us many great advances, but the expectations for instant communication and the increasing pace of change in the world can have a negative impact on our wellbeing.”
— JEREMY MCCARTHY, Group Director of Spa and Wellness at Mandarin Oriental Hotel Group
The lounges at Fusion Spa are a place for guests to completely unwind.
June 2017 ■ PULSE 49