2 . Omorovicza has opened its Mayfair Institute in London . The 1,600-square-foot space features two spacious treatment rooms , relaxation area , courtyard and retail boutique . Guests will experience centuriesold wellness traditions , discover Skin Therapy Sessions and receive personalized Omorovicza treatments crafted by their Star Skin Therapists .
3 . Glo2Facial by Geneo launched a nationwide Bubble Bugs Campaign at the iconic South by Southwest ( SXSW ) conference and festival in Austin , Texas . The first-of-its-kind immersive experience aims to accelerate Glo2Facial as a treatment consumers ask for by name . Throughout 2024 , a fleet of Volkswagen Bugs are on a coast-to-coast journey to drive awareness , engagement and trial among providers and consumers alike .