Pulse March 2020 | Page 28

IT’S EASY BEING GREEN BEING AN ENVIRONMENTALLY CONSCIOUS, sustainable or even regenerative business isn’t optional anymore—it’s essential to compete for environmentally savvy spa-goers in a crowded marketplace. This month, Noel Asmar of Noel Asmar Uniforms and the Hospital- ity Lifecycle Initiative offers Pulse readers a few tips on going green, plus a fact you may not have known about consumption during the holiday season. 1. Follow the (World) Leader “Did you know that the United Nations has identified 17 Sustainable Development Goals? As a company or a team, pick one goal per month and discuss it with your team members to raise awareness around sustainable initiatives that matter. You can see the list of goals at sustainabledevelopment.un.org.” 2. Conserve with Cold “Washing your textiles with cold water on a quick cycle uses half the energy of washing with warm water. While it’s not always possible to wash with cold water, doing so will help conserve resources and lower your water bill.” 3. Consider Concentrates “The average cleaning spray is mostly made up of water, which is environmentally and financially costly to bottle and transport. Try to use concentrates for your cleaning supplies and keep them in reusable bottles—it’s a more sustainable way to clean.” n FACT OF THE MONTH “Americans throw away 25 percent more rubbish between Thanksgiving and New Year’s Day—an addition of approx- imately 1 million tons per week. Fortunately, reducing that number may not be as difficult as you think. If each con- sumer wrapped just three holiday presents in reused paper, we would collectively save enough paper waste to cover about 45,000 soccer (football) pitches.” SOURCE: WGSN HAVE A QUICK, EASY TIP FOR SPAS LOOKING TO GO GREEN? An outside-the-box idea for reducing waste? An environmen- tal fact that you think Pulse readers should know? Share them with the Pulse editor at jamison.stoike@ispastaff.com. 24 PULSE ■ MARCH 2020