AS THE HEARTBEAT OF ISPA , Pulse magazine reflects the collective knowledge and experiences of professionals in the spa community . Members have several opportunities to contribute to Pulse : l Member News : In every issue , members share short ( 25- to 75-word ) announcements about events , celebrations , community impact and other brand news . Member News submissions may be shared for consideration at any time by emailing ISPA with subject line “ Member News .” Please include a relevant photo to complement the news mention . l Media Leads : Periodically , Pulse issues a “ media leads ” questionnaire to members . The short survey may include multiple choice queries and / or open-ended questions requiring a short text response . Based on your answers , Pulse staff may contact you to be featured in a “ Sound Off ” or “ Member Perspectives ” column or to be quoted in a feature story . Most media leads communication is conducted via email . Watch for a link to the latest media leads survey at the end of every Snapshot Survey , or request a link by emailing ISPA . l Subject Matter Expertise : Members ’ expertise is helpful to develop news and feature stories . Please consider suggesting a story idea or volunteering to be

ISPA MEMBERS ALWAYS HAVE ACCESS to the current Pulse issue and archives of previous editions by signing into your account at experienceispa . com . Now , members who are iOS or Android users have another option : the custom Pulse app . Wherever you are , you can read the latest issue in full-color splendor in a format designed for easy perusing . The app provides members with full , one-touch mobile contacted as a subject matter source for topics related to your specific area of spa expertise . Sources for longer news and feature content typically share information in a phone or Zoom interview and may be asked to help review final content for accuracy . l Byline Authorship : The most prominent editorial contribution to Pulse is as the author or co-author of a feature story . Members cite two main reasons for authoring stories : They desire to give back to the spa community by sharing their knowledge and experience , and they wish to build their professional brand and expand their spa industry network . The story submission process may take place over a couple of weeks or several months and may be conducted via email and / or phone calls and Zoom

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meetings . Prospective authors will work closely with Pulse staff through the early drafting process to develop the story outline and may check in regularly to ensure the final story embraces Pulse editorial style while offering strong value to the audience of spa business leaders .

To submit a story , the first step is to share a topic proposal with a brief synopsis of what will be discussed and what the takeaway value is for readers .

EMAIL ISPA : Contact Pulse editor Scot Gillies at scot . gillies @ ispastaff . com .

access to the current issue of Pulse , as well as the ability to quickly and easily share links to the magazine via X ( Twitter ), Facebook , Pinterest , Whatsapp and email . Users can read each issue cover to cover or use the convenient page finder mode to seek out specific articles and features . Visit the Apple App Store or Google Play Store to download the free Pulse app . n

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