Pulse March / April 2015 | Page 52

targets, share product knowledge with peers and frequently cross- and upsell are ripe for promotion. Further intensive training, involving one-on-one sessions with managers to understand individual challenges, is generally reserved to those who lack confidence in selling, inconsistently achieves sales targets and makes no effort to try the products. Despite this distinction, however, most employees undergo refresher training when vendors are on-site, and staff meetings frequently feature role-playing scenarios. When it comes to prospecting, GlyMed likes to take a different approach. “The word prospect in itself is not something we are comfortable with here at GlyMed Plus, McDaniel says. “We discuss the building of relationships.” Because resource partners ideally aim for long-term relationships with spas, this involves having broad initial conversation