As the longest standing media event in the spa industry, the East Coast ISPA Media Event has become a must-attend for journalists looking to catch the latest in wellness, beauty and spa. At this year’ s event, held Tuesday, August 8 at iconic Gotham Hall in New York City, spa professionals offered treatments, products and immersion experiences to attending media from national news outlets such as AP, CBS and NBC, and top-tier journalists from travel, beauty and business publications. Attendees were educated on the newest spa trends while experiencing mini-treatments from 21 ISPA member sponsors from the U. S., Italy and the Dominican Republic.

Aaaand ACTION!. ISPA President Lynne McNees and American Spa Magazine Managing Editor Natalie Maneval live on Facebook promoting the event.

02CHAIR

To the point. Aspira The Spa’ s acupuncturist performing facial renewal acupuncture, which rejuvenates and revitalizes the facial tissue by allowing the muscles to lift and tone organically.

ASPIRA THE SPA

Completely Relaxed. Journalists escape to another world at O2 Chair’ s O2 Experience, the world’ s first breathing chair treatment that delivers a combination of zero gravity, nap breathing exercise, synchronized swinging movement, oxygen concentrator, optional heating, soothing sound / instruction and wake up.

Brighten Your Day. A lucky journalist enjoying the LED Light Therapy at Beauty Changes Lives’ booth, which involves the application of specific wavelengths of light to tissue to obtain therapeutic benefits.

BEAUTY CHANGES LIVES

Ready for My Closeup. MedAesthetique giving an attendee the star treatment with their redcarpet facial.

MEDAESTHETIQUE

RELÅCHE GAYLORD

Pretty Pout. A thoroughly relaxed journalist getting the royal treatment with Relâche Spa at Gaylord Hotels’ BIOTEC Eye and Lip Duo.

DO YOU WANT TO BE SEEN? Submit photos from your events to kelly. heitz @ ispastaff. com and you might see yourself in the next issue of Pulse!

30 PULSE ■ October 2017