Pulse October 2020 | Page 11

TABLE OF CONTENTS

2 From Your Chairman
8 ISPA News and Calendar
10 Stay Connected
BY NELSON LANE
12 Where in the World is ISPA ?
32 Member Perspectives COVID-19 Marketing
BY RYAN O ’ GARA
GODDESS HEALTH & WELLNESS DAY SPA
38 Money Matters 5 Effective Retail Strategies During COVID-19

32

BY CHRIS KOLODZIEJSKI
42 Pulse Points Holiday Retail Tips and Trends
BY JOSH CORMAN
44 Member News
BY RYAN O ’ GARA
46 It ’ s Easy Being Green : Circularity : The Ultimate Form of Recycling
MANDARIN ORIENTAL HOTEL GROUP
48 ISPA Flashback
BY RYAN O ’ GARA
52 Talent Topics The Changing Workforce
BY RYAN O ’ GARA
SOUND OFF

57

55 ISPA Foundation
56 People of ISPA
57
Sound Off
58
Snapshot Survey
60
Ad Index
60
ISPA New Member List
61
ISPA Headquarters
68
End Notes
ABOUT THE COVER
BECAUSE OF THE COVID-19 IMPACT ON THE SPA INDUSTRY , this holiday season is critical for spas to generate revenue . This month , Pulse examines some strategies and tips that spas should consider for the holidays . Plus , the issue is capped off with a lookbook full of products that will make for great gifts to your staff or your family and friends !
COVER PHOTO FROM SHUTTERSTOCK
OCTOBER 2020 PULSE 7