ISPA
NEWS
CAPITALIZE ON MEDIA
OPPORTUNITIES
Have you ever noticed how businesses that do well are always in the media? In fact, it is
often the other way around—businesses that are always in the media do well. Making
the most of media opportunities is a great way to get exposure for your business, expand
your customer base and generate low-cost marketing content.
If you are interested in
creating a higher-profile media
presence for your business, let
ISPA do some of the work for
you. Fill out the Media Leads
Survey on the ISPA website
and your business will be added
to our list of contacts for our
friends in the media—whenever
they need an expert opinion or
a source for a story on the spa
industry.
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Access Pulse
on the Go
Away from your desk and wanting to
access this month’s Pulse? Not to
worry—you can access digital Pulse
anywhere by simply visiting
pulse.experienceispa.com. With
chock-full of stories, clickable links,
engaging videos and many more
functionalities, digital Pulse is great
for the spa professional on the go.
Looking for a story in a past issue
of Pulse magazine? ISPA members
can access the Pulse archives by
visiting experienceispa.com/pulse/
past-issues.
Email ispa@ispastaff.com with
any questions about digital Pulse or
the Pulse archives.