TABLE OF CONTENTS
2 From Your Chairman
8 ISPA News and Calendar
QUA BATHS & SPA AT CAESARS PALACE LAS VEGAS
10 Stay Connected
BY NELSON LANE
12 Where in the World is ISPA?
31 Member Perspectives
The Great Reopening
Part 2
BY JAMISON STOIKE
36 Money Matters
Delivering the Spa Experience
Through Online Retail
BY CASSIE SAMPSON
31
40 Pulse Points
Reopening Updates
THE WOODHOUSE DAY SPA LEXINGTON AND NORTHERN KENTUCKY
BY JOSH CORMAN
42 Member News
BY JAMISON STOIKE AND RYAN O’GARA
46 ISPA Flashback
BY JAMISON STOIKE
50 It’s Easy Being Green:
Practical Tips to Live More Sustainably
52 Talent Topics
Leading with Compassion During
Times of Crisis
BY DAWN KAISER
SOUND OFF
57
56 ISPA Foundation
57 Sound Off
58 Snapshot Survey
60 Ad Index
60 ISPA New Member List
61 ISPA Staff
62 People of ISPA
64 End Notes
ABOUT THE COVER
AS WE HEAD INTO FALL, spas across the world are in different
stages of reopening. This month, Pulse takes a look at the ups
and downs of that process—plus the concept of yielding and
digital methods like online retail and social media that will
help spas continue to reach consumers.
COVER PHOTO FROM SHUTTERSTOCK
SEPTEMBER 2020 ■ PULSE 7