ISPA IS DEDICATED TO CELEBRATING the successes and innovations of member spas . To highlight your accomplishments and initiatives on ISPA ’ s social media channels , choose from several effective ways to share your news and happy announcements . By actively engaging with ISPA on social media , you can ensure your spa ’ s achievements reach a broader audience and get the attention they deserve .

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Email submissions : One of the simplest and most direct methods is to email your news and announcements to the ISPA team at ispa @ ispastaff . com . Provide a concise summary of the achievement or initiative , along with high-quality images and any relevant links . Be sure to include key details such as dates , names and the significance of the event or accomplishment . This allows the ISPA team to craft a compelling and informative social media post . Social media tags and mentions : Tag ISPA in your social media posts . By mentioning ISPA in your Instagram , LinkedIn and Facebook updates , you draw attention to your news , making it easier for the ISPA team to spot and share your content . ISPA ’ s social media team also encourages member spas to DM our pages with posts for ISPA to engage with . Press releases and newsletters : If your spa regularly issues press releases or newsletters , consider adding the ISPA team to your distribution list . This ensures that ISPA receives timely updates about your latest accomplishments and initiatives , providing ready-to-share content for social media . l

Collaborative campaigns : Reach out to the ISPA team to explore opportunities for collaborative campaigns or exposure opportunities on social media . Whether it ’ s a joint promotion , a featured interview or a spotlight on a particular initiative , collaboration allows for more extensive and impactful coverage of your spa ’ s achievements .

By mentioning ISPA in your Instagram , LinkedIn and Facebook updates , you draw attention to your news , making it easier for the ISPA team to spot and share your content .

18 PULSE n SEPTEMBER 2024