9
2 A Message from Your ISPA Chair
BY KENNETH RYAN
JANE IREDALE jane iredale The Skincare Makeup
16
PAM McNAIR
Gadabout SalonSpas
8 ISPA News
14 Legislative Updates
32 Snapshot Survey Analysis Digital Strategies Shape Spa Marketing
44 Sound Off Underperforming Staff
46 Pulse Points Pulled from the Headlines:
Translating Business Trends for the Spa Industry
50 ISPA Town Hall Leading with Purpose:
Practical Skills for Effective Management WITH BRYAN K. WILLIAMS, D. M.
52 Leadership, Unlocked
Spa Professionals Share How the Manager Skills Course Changed the Way They Lead
54 Board Briefings
56 Member News
61 ISPA Foundation Focus
BY TODD SHAW
62 Up Next in Pulse
63 ISPA Headquarters Team
64 End Notes
BY LYNNE MCNEES
ABOUT THE COVER
ONE HAND GRIPS THE ROPE, the other reaches higher. Each pull draws on strength built through preparation, encouragement and the wisdom shared along the way. For leaders, the climb is personal, yet shaped by every lesson learned and every voice that said“ you can.” The path to the top becomes a reflection of growth, skill and resolve.
COVER PHOTO: SHUTTERSTOCK
PULSE. EXPERIENCEISPA. COM
PULSE n SEPTEMBER / OCTOBER 2025 7