Pulse September 2015 | Page 50

g n i s s DreYOUR Up RETAIL SPACE s a e Id g in is d n a h c r e M l Smart Visua CK BY DO ROTA WYSO A a ut and presentation of yo la , gn si de e at er lib is the de Visual merchandising in that space. Many of ld so es ic rv se d an ts the produc retail space, as well as estion the need to qu or ed at id tim in be anagers) may us (spa owners and m “I’m not creative,” ,” ed at ic pl m co o to ’s . We may say: “it of visual mercs invest effort in this area si ba e Th .” ay yw an ake any difference or “it probably won’t m learned by anyone. be n ca d an e ns se common chandising are simple 48 PULSE ■ September 2015