AFTERNOON KNOWLEDGE BUILDER SESSIONS n 1:30-2:30 P . M .

The ROI of Leading with Heart

PRESENTER : CLAUDE SILVER Empowering employees through HEART not only fosters a thriving team spirit but also drives business success . Promoting others ’ growth contributes to overall prosperity for your organization . In this session , discover a practice and lucrative strategy — the HEART Equation — with which you , your teams and your entire business can thrive .

Engaging the Next Generation of Spa Leaders

MODERATOR : JEREMY MCCARTHY PANEL : EMLYN BROWN , JEAN-GUY DE GABRIAC , TAMARA JARRETT Panelists will explore several areas related to engaging a new generation of spa leaders . Learn about mentorships and internship , technology integration , a commitment to inclusivity , balancing traditional spa culture with modern trends , attracting and retaining a younger generation to the spa industry and more .

Innovative Pricing Models & Menu Engineering Strategies that Optimize Revenue

MODERATOR : JEAN KOLB PANEL : JENNIFER FREDETTE , SUZANNE HOLBROOK , CHERIE RODRIGUEZ Panelists will explore the art of the spa menu and service pricing structure that maximizes revenue and meets the needs of guests . Implementing dynamic and variable pricing models , setting an optimal mix of service offerings and maximizing treatment times will be among the topics discussed .

36 PULSE n APRIL / MAY 2024