Pulse April / May 2024 | Page 63

KNOWLEDGE BUILDERSessions

Day TWO WEDNESDAY , 24 APRIL

MORNING KNOWLEDGE BUILDER SESSIONS n 8-9 A . M .
Retail is Not Dead : How to Get Your Products Off the Shelf , In the Bag and Out the Door
PRESENTER : CAROL PHILLIPS Retail may not be dead , but it does need some 911 help . Beauty businesses can still make a profit in the retail department if they are willing to make some strategic sales improvements . You can ’ t just put it on the shelf and hope it sells before you have to dust it . To be competitive and profitable in today ’ s retail environment you will need a new retail health and wealth plan .
Generation THEM : Navigating a Multi-Generational Workforce
PRESENTER : KRISTIN SCROGGIN Generation “ THEM ” examines the why behind each American generation ’ s common perspectives so we can better understand one another and build more cohesive teams . This presentation will give attendees a solid understanding of generational norms and the importance of attracting and retaining top young talent to ensure sustainability of the spa industry .
Navigating the Diverse Landscape of Spa Compensation Structures
MODERATOR : BRENNAN EVANS PANEL : BRISA HUEZO , MARISSA KREMS , PATTY NEUMEIER Looking to simplify or explore a new service provider compensation structure for your spa ? This session will dive into the pros and cons of various structures used within the spa industry , with an elevated focus on flat rate versus commission pay models .
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