2017 ISPA CONFERENCE & EXPO
Jim Mathis Favorite book: The Bible
EXPERTISE: GENERATIONAL
MARKETING Last great place traveled: Anchorage to Fairbanks on the Alaska Railroad
Session: “Generational Genius: How to
Effectively Reach Millennials”
Favorite thing to do in Las Vegas: See some shows.
Favorite podcast: None. I don’t find podcasts enriching or as up-to-date as the
daily blogs I read that are less than 24 hours old and current.
My inspiration: If we don’t work; we don’t eat. Seriously, I love my job and there is
nothing like changing lives and signing new clients. (Makes my wife happy, too.)
Best part of my day: My wife and I are addicted to solving murder mysteries. We
spend most evenings watching Investigation Discovery (IDTV). We
compete as to who can solve the crimes fastest. It’s a great brain
exercise and you learn a lot about human nature.
Greatest lesson I’ve learned about business: That it costs a lot to
start your own business and takes more initiative than most
people think. I have also learned that you must reinvent constantly
to stay ahead.
Favorite breakfast: Anything involving grits and bacon (served
separately of course).
Favorite
book!
If I could be anyone else for a day, I’d be: I would be my wife; then
I would know how it feels to put up with me. I would be able to come away with a
better understanding of her and know how to help her better going forward. I
also envy her spiritual side and would love to experience that for a day.
Best presentation I’ve attended: John Maxwell’s “The Four Skills Seminar”
—It turned my life around and led me to eventually become a speaker.
EXPERTISE: SPA DESIGN Favorite book: The Agony and the Ecstasy, a biography of Michelangelo by Irving
Stone reminds me that even the great masters overcame great challenges.
Session: “Design Trends That Bring
Clients and Revenue” Last great place traveled: Aitutaki, one of the Cook Islands in the South Pacific, was
very remote and relaxing.
Bob Henry
Favorite thing to do in Las Vegas: Lecture, spa, party, then repeat.
Favorite podcast: TED Talks
My inspiration: My crazy family and my cool design studio colleagues
Best part of my day: 5:30 a.m. dawn swim at Coney Island with
the Russian Polar Bear Club
Greatest lesson I’ve learned about business: “Gotta be in
it to win it.”
Favorite breakfast: Eggs Benedict and a bloody Mary
after a morning swim
Favorite
breakfast!
If I could be anyone else for a day I’d be: Van Gogh,
Hemingway or Genghis-Khan
Best presentation I’ve attended: Hopefully mine! I’ll give it my
best shot at this year’s ISPA Conference & Expo.
August 2017
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