Pulse July 2016 | Page 76

2016 ISPA CONFERENCE & EXPO
SEPTEMBER 13-15 • THE VENETIAN , LAS VEGAS , NEVADA

GOLD SPONSORS AS OF MAY 23 , 2016

Aveda
Relaxation Area Booth Number : 627 aveda . com | 1.800.644.4831
What makes your brand unique and innovative ? Aveda ’ s approach to skin transformation is holistic and grounded in Ayurveda . It offers high-performance professional and self-care products and innovative treatments that address the top global skin-care concerns and meet the needs of guests . Treatment protocols are created using the Aveda facial design system , which promotes treatment customization and spending the most time during the facial process that achieves the best results . Finally , it offers treatment series and packages that optimize guests ’ skin transformation . What exciting new product is your company showcasing at the 2016 ISPA Conference & Expo ? Aveda ’ s trifecta of new professional and retail products are grounded in our professional authority with the Aveda Professional™ line of high-performance , customizable products and treatments . With Botanical Kinetics™ , we provide guests with a line of core essentials focusing on hydration , while still catering to the needs of all skin types . Finally , with Tulasara™ , we are introducing Aveda ’ s most advanced performance skin care , to accelerate the skin ’ s ability to restore itself with unparalleled treatments and rituals . How does your company create a culture of innovation ? Aveda is returning to its Ayurvedic roots with this re-launch of its professional spa and retail skin-care business . This new holistic approach will focus on high-performance , result-driven products and treatments . This initiative system simplifies the Aveda professional spa and retail skin-care offering while leveraging our expertise in Ayurveda .