The Slow Rollback
Though 86 percent of spa respondents say that they are
not yet rolling back any COVID-19-related policies or restrictions such as temperature checks or mask mandates , some spas are beginning the process of lifting them . Fourteen percent of spas reported taking such steps , including eliminating waivers , temperature checks and one-way entrances , restoring their full service menu and reducing cleaning time between services .
As occupancy restrictions are lifted ( 51 percent of spa respondents are now operating at or above 56 percent capacity ) and state guidelines change , it seems likely that spas ’ COVID-19 policies will continue to be altered in kind . It ’ s worth noting , however , that public health officials continue to debate best practices for businesses regarding policies such as mask mandates , even as the percentage of the population that has been vaccinated increases .
Data Dive
FEATURED STATS :
63 % OF SPA respondents said that their spas do not practice yield management or dynamic pricing ( where service prices change based on the day and time for which they are booked ). Of those spas that do practice yield management , massage is the treatment for which the practice is most commonly performed .
RESOURCE PARTNER ROUNDUP
RESOURCE PARTNERS ARE EVENLY SPLIT regarding their company ’ s post-pandemic work plans , with 38 percent indicating that all employees who worked in person before the pandemic will return to working in person following the pandemic and the same percentage planning for employees to work in a “ hybrid ” model combining in-person and remote work . Just ten percent of resource partner respondents said that all employees will continue to work remotely post-pandemic , while 14 percent say their employees will be given the choice between working in person or working remotely .
FEATURED IN PULSE
Want to see your spa featured in Member Perspectives or Sound Off ? Answer the Pulse add-on questions at the end of the monthly Snapshot Survey and a member of the ISPA team may reach out to you about participating in an upcoming story .
MAY 2021 ■ PULSE 59