ISPA FOUNDATION
One of the many initiatives of the ISPA
Foundation is to provide the ISPA community
with in-depth industry research to help inform
decision-making and strategy. ISPA commissioned
PricewaterhouseCoopers to conduct a survey to
gain insight into the habits and opinions of
millennial consumers.
The latest ISPA Foundation Consumer Snapshot
Initiative provides insights on ways to attract and
retain millennial guests. Responses were gathered
from a sample of more than 1,000 consumers
ranging in ages from 17 to 35.
The study found that spa-goers outnumbered
non-spa-goers, with 56 percent of millennials reporting that they have visited a spa within the last
12 months. Women made up the largest portion of millennial spa-goers (54 percent) with the
majority being over the age of 25. The report also outlines insights regarding the education level
and employment status of millennial spa-goers.
To access the full report, log on to experienceispa.com using your ISPA member login.
—FRANK PITSIKALIS,
ISPA FOUNDATION CHAIRMAN
54% 56%
of millennial
spa-goers are
female
61%
of millennial
spa-goers
spend between US$50
and US$150 on treatments
of millennials
report they
have visited a
spa within
the last 12
months
70%
of millennials
claim to be
slightly or moderately stressed
FOUNDATION
2016
ISPA FOUNDATION
BOARD OF
DIRECTORS
OFFICERS
CHAIRMAN
Frank Pitsikalis
ResortSuite
VICE CHAIRMAN
Sharilyn Abbajay
Abbajay & Associates, LLC
DIRECTORS
Todd Shaw
ISPA Chairman
Todd Hewitt
ISPA Vice Chairman
Lynne McNees
ISPA President
MEDICAL ADVISOR
Brent Bauer, M.D.
Mayo Clinic
HONORARY BOARD
MEMBERS
Ruth Stricker
The Marsh, A Center for
Balance and Fitness
Deborah Szekely
WELLNESS WARRIOR
The ISPA Foundation
wishes to thank the following
supporters for their generous
contributions:
LUMINARY
Ruth Stricker
BENEFACTOR
mil